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Q: Who Killed the Electric Car? A: It’s Own Simplicity

Moving parts break. CDs became popular back when I was in high school. I remember going through three Discmen in those four years. Each of them cost about $100-150. I also have an old walkman radio dating back from before CDs. It still works the same way it did when it was new. The radio cost […]

Kodak knows Simplicity

The paragraph that follows comes from The Kodak Primer, a promotional pamphlet apparently published in 1888, around the time the first Kodak camera was introduced. The major innovation of the Kodak camera was that it used special film that was flexible and was stored on spindles. This meant that a spindle of film could be […]

The Inherent Value of Simplicity

Are we getting stupid? François Joseph de Kermadec Big Beautiful, Dumb Whitespace Odeo goes simple and only insults us a little 33inc.com [Big buttons] implicitly say, “Hey, you’re too foolish to choose what to do next, so I’ve put a really big […]

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